Power integrity As the old saying words: a man does not stand, the words do not believe those lines to no avail, good gentleman Yang Xin Cheng Mo ......
From the business point of view, the integrity of an economic category, is the base of the Founding of the enterprise. Honesty surface appears to be a virtue, a belief, but in reality is the core competitiveness of enterprises, build a credit system, slowly and surely, can help enterprises to grow, famous; Honesty, opportunistic, sooner or later will be sent to the death of the enterprise abyss, this is the power of faith.
Honesty is an intangible asset of enterprises. Credibility as an intangible asset, which reflects the company's credit, strength and image, good reputation can bring to the enterprise real economic gains. If the business has been recognized by consumers, enterprises will bring long-term stable income. Integrity management companies can also be understood outside the enterprise community, support and help. Gree first elected in 2013, "China integrity business model", this is not a source of water. There is such a little story: A man went to Gree store, you want to buy an air conditioner, the manager after careful inquiry, that is the old home of Gree air-conditioning is broken, then you want to buy a new one. According to the description of the old man, old man manager judgments conditioned home just switch is broken, after repairs, intact, only took six dollars. Stood thousands of dollars do business, has chosen six dollars switch maintenance. The integrity management implement things bit by bit, the accumulation of "soft power."
Credibility is the corporate brand of foundation. · Define John Philip Jones is under the brand new: to provide customers with the functionality it considers worth buying interest and value-added products. This is inside the core content - "Customers think it is worth buying" is the customer acceptance of the product, and the customer's identity is derived from the integrity of the enterprise. We can say that honesty is the corporate brand of foundation. Support is a reliable brand quality and integrity culture. This point, there is a beautiful thing to enterprise, it is "Laoganma." Small workshop started by "faith" a little bit of the development of today's enterprise value of about 3.3 billion yuan, seventeen years of development has maintained its "local character." No credit, no debt, no tax, no loan, this sub-sub man, business sense, a bottle of chili sauce made with Maotai eponymous brand, "Laoganma" in the name is the chili sauce "gold sign. "
Honesty can improve the management efficiency and reduce transaction costs. In the leading business-to-employee integrity, the staff will be more dedicated. Staff leadership integrity, corporate policy will be more effective implementation, improve management efficiency. As for the transaction concerned, because there are many aspects of the product from raw materials to the final consumer between, if you lack faith, each link should take strict measures to control not only increase the human and material costs, but also increased the time cost ; on the contrary, if the enterprise credit management, then it in all aspects of the value chain, will be omitted due to lack credibility and increase regulatory costs, thereby enhancing the competitiveness of enterprises. Fat from the east under the supermarket in this scene: fresh areas are particularly vulnerable to dirty floors, cleaning staff lie on the ground floor of each piece carefully cleaned, it was puzzled, stepped forward to ask: "Why is it so hard that you are the boss required? it? "said the cleaning staff did not understand," No, ah, I feel so clean and polished! 'seem weird, but in reality is the "good" charm. Imposed no system, there is no higher level of real-time supervision, boss trusted staff, the staff believe the boss, "good faith" between them constitute the invisible rules.
Some scholars have pointed out: "Before talking about the market, to talk about credit," enterprises to enter the competition in the race tide, build the core competitiveness, it should start with integrity begins.